The programme includes:
Store design trends (how to choose the right style for a store, the most interesting innovations in store design)
Pantone trends 2019
Speaker: Marina Kazakova – expert in the field of visual merchandising, founder of Merchandising & Windows School, Woodi Bureau. Coach of IKEA, speaker of @modashe Center at the Higher School of Economics on the topic “Management and communications of the fashion industry”
Merchandising&Windows School (mw-training.ru) was founded in 2014.
Key goals: to create the community of visual merchandisers, develop the profession in the Russian educational system, design relevant retail spaces and commercial installations.
Speakers of the school: Georgy Shorgin (creative director of AWG Company), Daria Yadernaya (VM expert, programme coordinator at the Higher School of Economics, the British School of Design), Alexey Sitov (founder of M-PRO company)