The programme of the conference:
PART ONE. ANALYTICS
| 10:30–10:50 |
Customer’s route. What the store manager does not see. Natalia Marova, head Retail.ru |
| 10:50–11:20 |
How to sell kitchenware in 2020-21. Maria Yashenkova, founder and general director of “Bright Consulting” company |
| 11:20–11:40 |
Trends on the market of garden tools in 2019. Artem Andreychenko, head of Home&Living division at GfK |
| 11:40–12:10 |
Store of the future. Irina Bolotova, head of JosdeVries The Retail Company Russia |
| 12:10–12:30 |
Segments of kitchenware and household utensils. Prospects of retail trade development. Alexey Trembitskyi, publishing editor of “Posuda” magazine since 2005. |
PART TWO. PRACTICE
| 12:50–13:20 |
Development of the household sector in a regional trade network. Lyudmila Karnyushkina, head of the division of marketing and product range management at “Evropa” trade network |
| 13:20–13:50 |
Marketing of customer retention in a federal network: customer care given regional differences. Anton Almazov, CRM-expert. Expert in re-sales automatization. Co-founder of “1C-Business architect” company |
| 13:50–14:30 |
Prevention of losses 3.0 > Fast and easy. Igor Chumarin, international expert in the sphere of preventing losses |
PART THREE. PRACTICE
| 14:50-15:20 |
Modern methods of product range management is the key to success both for independent retail and for retail suppliers. Ilya Uvarov, Chairperson of the Board, Consumer Association “Academy of Cooperation” |
| 15:20-15:50 |
How to develop and implement an action plan to increase sales of homewares. Dmitry Rusakov, consultant, business coach |
| 15:50–16:20 |
Route of a customer. How to increase the shop’s traffic. Leyla Pavlova, Managing partner and founder of “Between2Countries” consulting agency |
| 16:20–17:00 |
Three-level merchandising system: from the parking lot to the shelf. Elena Gubina, practicing expert in category and product range management |
| 17:00–17:30 |
Fight for your client: how to increase sales by increasing the number of customers. Irina Krechetova, business coach, expert in complex business development, increase of sales and profits |
| 17:30–18:00 |
What should be done in the sales system today in order to sell successfully in 3-5 years. Tatiana Sorokina, general director of Unit-Сonsulting |
Participation in the event is free after an online registration.
March 24-26, 2020, Moscow, Crocus Expo IEC, pavilion 2, halls 9, 10 and 11
Participation in the event is free after an on-line registration.
We are looking forward to seeing you at Household Expo, Stylish Home. Gifts,
Christmas Box and Outdoor Dacha –
the biggest Russian B2B exhibitions of household goods, good for country life and gifts!
Business programme producer
Galina Shevchenko,
+7 (910) 426-01-61, +7 (495) 363-50-32