Exhibition news

4th competition "The best design and layout in the home goods store"

We invite you to take part in the 4th competition “The best design and layout in the home goods store”. Participation is open to specialty stores and departments selling household goods, as well as shops of a mixed type. The purpose of the competition is to increase sales of household goods by optimizing merchandising and performance of brands.

 

ORGANIZERS OF THE COMPETITION

  • МОККА Expo Group, organizer of the HouseHold Expo exhibition
  • Industrial Design Department of the Moscow Stroganov Artistic-Industrial Academy
  • Jos de Vries The Retail Company, the company developing strategies of retail business, design and branding

JURY OF THE COMPETITION

  • Anna Pakhomova, professor of the Industrial Design Department of the Moscow Stroganov Artistic-Industrial Academy, chairperson of the jury
  • Irina Bolotova, head of the Russian office of the design studio Jos de Vries The Retail Company
  • Nadezhda Savina, expert and practitioner in the field of retail, building of formats and concepts of merchandising
  • Galina Shevchenko, coordinator of the business programme of HouseHold Expo

NOMINATIONS

  1. Conceptual approach to the shop window design
  2. The best arrangement of goods on the sales floor
  3. The best layout on the shelf

Special nomination “For active product promotion through trade networks”

 

 Coordinator of the business programme

Galina Shevchenko,
This email address is being protected from spambots. You need JavaScript enabled to view it.
+7 (910) 426-01-61, +7 (495) 363-50-32

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Organizers: LLC «MOKKA Expo Group», Group of Companies Mayer J. Group. Official support: Chamber of Commerce and Industry of RF.

Yuzhnoportovaya st., 7, bld. 25, 115088 Moscow, Russia Tel.: +7 (495) 363-50-32/33, www.hhexpo.ru; e-mail: info@hhexpo.ru