The participants of the meeting will find out how to audit their shop the right way, how to find drawbacks hindering sales and will learn simple methods of eliminating the drawbacks.
Ekaterina Bogacheva is a consultant in retail trade, consults in the sphere of branding and merchandising since 1995 in Russia, the Baltic region, Ukraine and Belorussia, is the owner of the trademark “Academy of Merchandising” (design and marketing for trade), GLOBALTEAM International Marketing Consultants, Inc. (the USA), scientific editor of the translation and co-author of chapters of the textbook on merchandising “Principles of Merchandising” by G.Sand (the USA), member of the expert council “MBS”, first director of the club of Belorussian brands, merchandising trainer since 1999, author of the multimedia book “Merchandising for employees of retail businesses”, author of legendary seminars “Effective merchandising – controlling the desire to buy” and “How to make an exhibition most effective”. Owner of www.merchbook.com
Welcome to HouseHold Expo, the biggest В2В household exhibition in Russia and the key professional event for all Russian retailers.
Participation is free after online registration.
Business program issues to be updated.
Coordinator of the Business program
Galina Shevchenko
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+7 (910) 426-01-61, +7 (495) 363-50-32