Founded in 1990 SOTUPRIN has specialized in the manufacture of household electrical appliances under the brand HGE.

A series of merchandising workshops “Increasing sales from the shelves” will be held during “Regional Retail Day” at HouseHold Expo, September 13.

The head of consulting group "Super-Roznitsa" Natalia Novoselova will share the practical experience during the regional retailers day.

Actively continuing the development of one of directions of the business program, namely, the theme of sales increasing. Well-known expert on sales Dmitry Rusakov will take part in the work of the regional retail day with the seminar "How to increase sales".

Abstracts of the seminar:

  • Assessment of sales opportunities in the region.
  • Approaches, opportunities, directions.
  • Plan territory development – a systematic approach to increasing sales of products for the home in various territories.
  • Distributors: scheme of work. The principle of 4-stage development of the distributor.
  • Evaluate your own sales system to increase sales in the territory.

Recently the Internet sales have become one of the most important marketing trends. There is an extensive experience, knowledge of efficient and inefficient means for various products and various promotion channels in the Internet tested. The Social Media have shown their great sales potential